Short-form Copy Examples

Short-form Copy Examples

Short-form copywriting is often the first touch point a brand has with their audience. Which is why using digital channels to hook your audience, build interest, and drive engagement is key.

RigUp Short-form Copywriting

RigUp Display Ads

Display ads are the bread-and-butter of short-form copywriting. These are a handful of the ads I wrote copy for while at RigUp.

Offshore Oil & Gas display ad for RigUp
Operator report display ad for RigUp
OFS Vendor display ad for RigUp
Midstream Oil & Gas display ad for RigUp
Contractor Display Ad for RigUp

RigUp Social

Along with display ads, each campaign included complimentary social ads. These are just two examples of the dozens of Facebook and Twitter ads I wrote while at RigUp.

Rackspace Short-form: Display and Social

The above project was one of Rackspace’s first display/social campaigns after I helped launch their new brand in 2019. Getting the word out about our new offerings and capabilities was crucial. Additionally we needed to signal to the marketplace that Rackspace was mature and ready for whatever challenges your business has.